What spaces, structures and resources does the prototype of a mixed neighbourhood need to maximise the possibilities of integrating the manufacturing industry?
On the fallow site of Neu-Marx, between residential and commercial areas, next to the historic Cattle Hall and the elevated motorway, a mixed quarter with a focus on contemporary forms of work and production is to be established. As part of an international two-stage competition, a concept for the urban typology and the accompanying process had to be developed in order to enable the desired mix and to characterise the quarter as a special place for the city.
The SUPERCAMPUS is a clearly defined urban quarter. The SUPERCAMPUS is both close to the centre and optimally connected with the logistics centres and the supra-regional transport hubs (airport and Vienna Main Station). The project qualifies the SUPERCAMPUS as a new hot spot for Vienna’s future-orientated economy. The SUPERCAMPUS is conceived as a trend-setting urban laboratory driven by innovative work, research and learning environments. Different forms of living are integrated. The various uses are explicitly related to each other in the urban design. Appropriate branding places the SUPERCAMPUS on the international market as a one-of-a-kind urban laboratory.